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How to Add or Purchase Online Marketing Tools

Online marketing tools can be added individually from the WHC Client Area or from the WHC website. Each tool is linked to a domain name and managed separately.

This article explains how to add new marketing tools and what to expect during the purchase process.

Adding an online marketing tool from the Client Area

  1. Log in to the WHC Client Area.

  2. From the left-hand menu, click Apps.

  3. Scroll through the list of available apps.

  4. Locate the tool you want to add (for example, Web Reputation).

  5. Click + Add next to the tool.

After clicking + Add, you will be redirected to the WHC website to complete the purchase.

Completing the purchase on the WHC website

  1. On the WHC website, review the selected online marketing tool.

  2. Click Get Started.

  3. You will be redirected to the WHC order page.

  4. Enter the domain name you want to associate with the tool.

  5. Complete the checkout process.

Once the order is completed:

  • The tool is activated in your WHC account

  • The tool appears under Apps in the Client Area

  • The tool can be launched using the Launch button

Domain requirements

  • Each online marketing tool must be linked to a domain name

  • The domain must be valid and active for the service to be activated

  • Multiple tools can be associated with the same domain

Radar (Brand Monitoring) inclusion

Radar (Brand Monitoring) follows a specific rule:

  • Radar can be purchased as a standalone tool

  • If you purchase any other online marketing tool, Radar is automatically included

  • Radar does not need to be purchased separately when another tool is active

Radar appears in the online marketing dashboard once the main tool is activated.

Purchasing multiple tools

  • Each tool is purchased individually

  • Additional tools can be added at different times

  • Each active tool appears separately in the Client Area

  • Inactive tools may appear with an option to add them

Access after purchase

Once a tool is active:

  • It appears under Apps in the WHC Client Area

  • The Launch button becomes available

  • Clicking Launch opens online marketing in a new tab using secure single sign-on (SSO)

Important notes

  • Pricing and billing are managed through WHC

  • Cancelling or suspending a tool disables access to that tool only

  • Other active online marketing tools remain accessible

  • Feature setup and onboarding are handled within the online marketing platform

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